VW Unveils Tera SUV During Carnival in Brazil

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Volkswagen recently unveiled the Tera SUV in Brazil, aiming to expand its entry-level offerings. Positioned between the Polo and Nivus, the Tera is designed exclusively in Brazil but targets a global audience. This launch is part of VW’s plan to introduce 16 new models.

On March 3, Volkswagen (VW) launched the new Tera SUV amidst the festivities of Brazil’s carnival. This model serves as VW’s entry-level SUV, strategically positioned between the Polo and the Nivus. Notably, the Tera is fully designed, developed, and produced in Brazil, with aspirations for a global market reach. It is a significant part of VW’s broader initiative to introduce 16 new models as part of its automotive lineup.

The launch of the Tera SUV at Brazil’s carnival signifies VW’s commitment to expanding its SUV portfolio within the Brazilian market while also targeting global ambitions. As a locally-produced vehicle, the Tera reflects VW’s strategy of catering to local demand while maintaining international standards of design and production. This move is indicative of VW’s active efforts to strengthen its presence in the competitive automotive market.

Original Source: www.marklines.com

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